Google AdSense vs Google Ad Manager
Google AdSense is an advertising or ad-tech service and Google Ad Manager is an advertising or ad-tech service. Here's how they compare, how Tech Stack Detector detects each, and how many scanned websites use them.
Ad serving program by Google.
- Category
- Advertising
- Detection signals
- 1
- In our index
- 13 websites
- Official site
- adsense.google.com
Ad management platform (GPT/DoubleClick).
- Category
- Advertising
- Detection signals
- 1
- In our index
- 11 websites
- Official site
- admanager.google.com
Used together
4 websites in our index use both Google AdSense and Google Ad Manager, so they aren't always an either/or choice.
How Tech Stack Detector detects each
Google AdSense
- Html PatternAdSense ad code
Google Ad Manager
- Html PatternGoogle Publisher Tag
Websites using each
Frequently asked questions
What is the difference between Google AdSense and Google Ad Manager?
Google AdSense is an advertising or ad-tech service (Ad serving program by Google), while Google Ad Manager is an advertising or ad-tech service (Ad management platform (GPT/DoubleClick)). Both are Advertising technologies, so they are often considered alternatives.
Can a website use both Google AdSense and Google Ad Manager?
Yes. Tech Stack Detector detects each technology independently when you scan a site, so a single page can report both Google AdSense and Google Ad Manager when both are present.