FullStory vs Matomo

FullStory is an analytics tool and Matomo is an analytics tool. Here's how they compare, how Tech Stack Detector detects each, and how many scanned websites use them.

Digital experience analytics.

Category
Analytics
Detection signals
1
In our index
1 website
Official site
fullstory.com
Learn more about FullStory

Open-source privacy-focused analytics (formerly Piwik).

Category
Analytics
Detection signals
1
In our index
Not yet detected
Official site
matomo.org
Learn more about Matomo

How Tech Stack Detector detects each

FullStory

  • Html PatternFullStory snippet

Matomo

  • Html PatternMatomo tracking code

Websites using each

Using Matomo

None in our index yet.

Frequently asked questions

What is the difference between FullStory and Matomo?

FullStory is an analytics tool (Digital experience analytics), while Matomo is an analytics tool (Open-source privacy-focused analytics (formerly Piwik)). Both are Analytics technologies, so they are often considered alternatives.

Can a website use both FullStory and Matomo?

Yes. Tech Stack Detector detects each technology independently when you scan a site, so a single page can report both FullStory and Matomo when both are present.

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