Google Analytics vs Matomo
Google Analytics is an analytics tool and Matomo is an analytics tool. Here's how they compare, how Tech Stack Detector detects each, and how many scanned websites use them.
Web analytics service by Google.
- Category
- Analytics
- Detection signals
- 2
- In our index
- 83 websites
- Official site
- analytics.google.com
Open-source privacy-focused analytics (formerly Piwik).
- Category
- Analytics
- Detection signals
- 1
- In our index
- Not yet detected
- Official site
- matomo.org
How Tech Stack Detector detects each
Google Analytics
- Html PatternGoogle Analytics tracking code
- Script SrcGoogle Analytics script source
Matomo
- Html PatternMatomo tracking code
Websites using each
Using Google Analytics
Using Matomo
None in our index yet.
Frequently asked questions
What is the difference between Google Analytics and Matomo?
Google Analytics is an analytics tool (Web analytics service by Google), while Matomo is an analytics tool (Open-source privacy-focused analytics (formerly Piwik)). Both are Analytics technologies, so they are often considered alternatives.
Can a website use both Google Analytics and Matomo?
Yes. Tech Stack Detector detects each technology independently when you scan a site, so a single page can report both Google Analytics and Matomo when both are present.